What you will do:

• Design, implement and manage customer loyalty programs to encourage repeat business.
• Define and implement reward structures and CRM initiatives aligned with overall business goals.
• Ιmplement strategies for effective communication with customers through various channels (email, viber/sms etc.)
• Plan activations, create  personalized customer journeys and automated campaigns in order to maintain customer loyalty & expand loyalty population
• Develop strategies for segmenting customers based on demographics, behaviors, and other relevant factors.
• Work closely with sales, product managers, customer support teams to ensure alignment in customer-focused strategies.
• Generate regular reports and analysis to assess the effectiveness of CRM and loyalty initiatives.

We will have the perfect match if you have:

• BSc degree in Marketing, Business Administration or related field
• At least 3 years experience in CRM & loyalty marketing.
• Strong computer skills (Excel, PowerPoint)
• High Knowledge of marketing platforms such as CRM MS Dynamics, Power BI will be considered a plus
• Analytical and organizational skills
• Fluent in English & Greek

Work Behaviors:

• Strong collaboration skills, value the importance of cross-functional collaboration
• Supportive leadership
• Analytical thinking & business understanding
• Excellent communication and planning skills
• Strong communication skills with customer centric approach & ability to solve problems
• Highly organized, self-motivated & flexible