About the company

OTE Group is the largest technology company in Greece and a member of the Deutsche Telekom Group. Through technology and innovation, we work to create a better world for all.

Diversity, inclusion and equality are at the core of our corporate culture.

This is the reason why we create an equal working environment in which our people can excel for their expertise, professional experience, conscientiousness, and responsibility.

Become part of our network and let’s create your future together!

About the role

We are looking for a Head of B2B CVM to join the B2B CRM & Channel Management Hub of our Company .

The Head of B2B CVM will lead the strategy, design, and implementation of customer management tools and campaign orchestration for B2B customers (Customer Value Management). This role is responsible for maximizing customer value across all B2B products through the organization and strategic management of all campaigns.
The successful candidate will lead the team of B2B CVM Managers to deliver targeted and personalized propositions aimed at improving the effectiveness and efficiency of CRM activities while ensuring an exceptional B2B customer experience (CX).

Key responsibilities

• Develop the B2B CVM strategy aligned with business objectives for all B2B products and across all stages of the customer lifecycle.
• Guide CVM Managers to drive continuous improvement, high performance, and leverage insights from the overall campaign plan to optimize contact management.
• Utilize data and insights to identify opportunities for churn reduction, optimize CVM campaign performance, maximize ROI, enhance customer retention, and improve customer satisfaction.
• Create the B2B CCMS roadmap, ensuring automation and contextualization of existing CVM processes, as well as designing new customer journeys.
• Collaborate cross-functionally with Sales, Marketing, Product, and Data teams to deliver personalized offers and experiences.
• Design strategies to grow customer value through advanced clustering, analytics, and contextual campaign management.
• Represent B2B CVM in DT EU projects and strategic initiatives, contributing to business planning and the future joint group strategy for B2B CRM.

Required Skills

• University degree in STEM, Business, Marketing, Economics, or a related field; MBA will be considered a plus.
• 5+ years of experience in commercial roles within the telecommunications or technology sector.
• Strong analytical skills in leveraging data for actionable insights.
• Experience with data platforms, marketing automation, or CRM tools.
• Proven experience in designing, specifying, and implementing IT projects.
• Knowledge of systems, understanding of data flows, and business processes.
• Excellent communication and stakeholder management skills.
• Fluency in English (Proficiency level).

What we offer

At OTE Group, we recognize and reward every effort without discrimination, through a wide range of benefits and programs for our people:

Your benefits

• Competitive remuneration package
• Cafeteria benefits
• Company Mobile & Device Subsidies
• Fixed telephony, Internet & COSMOTE TV Packages
• Modern working environment, working laptop only

Your balance

• Flexible working arrangements
• Private insurance for employees and their family members
• Family Care: Maternity, childbirth and parental leave to care for children, above the minimum required by law. Provided equally to working mothers & fathers

Your wellness

• Health, safety & wellness programs: Exercise & Wellness Platform “The Coach”
• Wellness and sports activities, dietician appointments, medical check-ups, etc.
• OTE Group psychological service

Your development

We foster an empowering culture, encouraging our people to seize every opportunity to learn with the goal to achieve personal development, through:

• Unlimited access to digital learning platforms Percipio & Coursera
• Various f2f custom made learning academies
• Talent & rotation programs

Your On-boarding

• Virtual new hire pre-boarding & onboarding program
• A buddy to support you in the first months working with us