Social Media Senior Associate GR-CY

Kifisia, Athens, Greece | OMNICHANNEL

Foot Locker South East Europe (SEE) is licensed & operated by Fourlis Sports Division, which also operates leading Sport Performance retail banner Intersport in 4 countries and is a member of Fourlis Group of companies. Boasting a successful history of almost 75 years, Fourlis Group is a dynamic force in the retail sector in the SEE, with leading omnichannel retail companies, including IKEA, INTRERSPORT and Holland & Barrett, and more than 4.000 passionate and skillful employees.

Foot Locker opened its first store in California, back in 1974 and since then it has internationally expanded with more than 2.500 stores and $8B net sales, leading global sneaker culture. Foot Locker SEE is now expanding in 8 countries, namely Greece, Romania, Bulgaria, Slovenia, Croatia, Bosnia, Montenegro and Cyprus, with a short term target of 100 stores and 8 e-shops. In addition, Foot Locker will substantially invest in incubating sneaker communities, creating deep consumer connections, with a sustainable and planet-friendly ethos.

We are looking for a Foot Locker Social Media Senior Associate GR-CY, based in our offices in Athens, Greece, reporting to Foot Locker Operations & Expansion Manager GR-CY. As a Social Media Senior  Associate GR-CY, you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and boost our brand awareness.

Responsibilities:

  • Support the Planning Social Media content by developing monthly content plan and clip schedule and strategically planning the release of videos to align with marketing objectives and audience engagement trends.
  • Administer the copywrite for Social Media posts by conceptualizing, script, and storyboard videos aligned with company goals and the targeted audience.
  • Create and optimize the social media content by experimenting with various video formats and styles for maximum audience impact. Analyze video performance metrics, adjust content strategies based on insights and generate analytics reports.
  • Administer post creation by developing store content for Tik Tok and other social platforms to boost awareness and sales over all sales channels.
  • Follow up on social media trends focusing on Tik Tok and Instagram, as well as all trending communication channels for FL target audience.
  • Boost brand awareness by collaborating with local influencers for brand expansions. Brainstorm and pitch creative ideas aligned with current trends and audience resonance.
  • Cooperate with FL HQ Commercial and ECommerce teams to align content based on the company’s sales strategy and external marketing agency on overall brand strategy.
  • Assist at the localization of the email/communication marketing initiatives, following guidelines of Ecommerce Specialist. Support in preparation of special promotion, list and communication for loyal customers

Qualifications:

  • BSc/BA in business administration or related field
  • PC Skills: MS Office
  • Proven experience in social media management or content creation.
  • Proficiency in video editing and a good understanding of analytics and matrices related to video performance
  • In depth knowledge and proficiency in Tik Tok trends, features and best practices
  • Good copywrite skills
  • Driving license
  • Fluent in English
  • Working in brick & mortar is a plus

Additional Skills (Preferred):

  • Creative and innovative mindset
  • Adjusting to new trends and technologies.
  • Good sense of humor
  • High social intelligence

At Fourlis Foot Locker SEE, we believe in creating a workplace of growth, collaboration, and excellence.

We offer:

  • Career Growth: We invest in your professional development with continuous learning opportunities, mentorship programs, and clear career progression paths
  • Comprehensive Benefits: We offer competitive compensation package, health insurance and other benefits to support your well-being.
  • Generous employee discounts in all Fourlis concepts – INTERSPORT, IKEA, Holland & Barrett
  • Inclusive Environment: We celebrate diversity and are dedicated to creating an inclusive environment where everyone feels welcome and respected.
  • Work from-home flexible policy

We'd love to hear from you if you are a highly motivated and result-oriented individual with passion.

Apply now and join us in shaping the beginning of a New Era!

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