Fais Group of Companies operates in the retail/wholesale sector of sportswear, apparel, footwear & accessories for more than 45 years, dominating the Greek market and expanding its activities internationally.

The Group covers all distribution channels, focusing on strong cooperations with key wholesalers and long-term relationships, bringing powerful & innovative brands to the consumers. In retail, the Group operates flagship, stand-alone and multi-brand stores, corners within all major department stores, outlets and e-shops in Greece, Cyprus, Bulgaria, Romania and most recently in Czech Republic and Slovakia, representing top brands like Kalogirou, Haralas, Puma, Under Armour, KIKO Milano and Levi’s.
 

We are looking for a Sales Manager (Fitness, Wellness & Health Solutions) - TECHNOGYM

Location: Athens, Greece

Reports to: Commercial Director

Type: Full-Time

About the Role

Technogym, part of the Fais Group of Companies in Greece, is the global leader in fitness, wellness, and health solutions. Our mission is to inspire healthier lifestyles through an integrated ecosystem of innovative equipment, digital technologies, and tailored solutions.

As we evolve our commercial organization, we are transitioning towards a Solution Key Account model, focusing on delivering high-value, integrated solutions across equipment, digital, and consulting services.

We are looking for a Sales Manager – HCP Division to lead and grow our presence across the Health, Corporate, and Performance segments in Greece.

This is not a traditional sales role. It is a consultative, solution-driven position combining strategic thinking with strong field execution, requiring business understanding, client engagement, and the ability to build long-term partnerships.

Role Purpose

To drive growth in the HCP segment by developing strategic client relationships, leading consultative sales cycles, and positioning Technogym as a partner in business transformation, not just an equipment provider.

Key Responsibilities

Strategic Sales & Business Development

• Lead the full consultative sales cycle, from opportunity identification to deal closure
• Develop and execute growth strategies across HCP segments
• Build and manage relationships with key decision-makers (owners, operators, executives)
• Maintain strong personal ownership of field activity, client engagement, and pipeline generation
• Drive pipeline development with disciplined forecasting and execution focus

Solution Selling

• Translate client needs into integrated solutions combining equipment, digital, and services
• Build and present compelling business cases, including ROI and value creation
• Move beyond product selling into value-based, solution-driven engagements

Client Partnership

• Act as a strategic advisor, supporting clients in evolving their business models
• Support clients in evolving their business models and unlocking long-term value through integrated solutions.
• Identify opportunities to expand customer value across the lifecycle
• Collaborate with internal teams (design, consulting, digital, marketing) to deliver best-in-class solutions

Team & Market Leadership

• Support and guide junior team members, sharing best practices
• Drive disciplined use of CRM and pipeline management tools
• Monitor market trends and identify new growth opportunities

What We’re Looking For

Core Competencies (Key Success Factors)

• Strong business acumen and commercial mindset
• Consultative approach with the ability to deeply understand client needs
• Confidence engaging with senior stakeholders and decision-makers
• Ability to manage complex, multi-layered sales cycles
• Strong communication, influencing, and presentation skills
• High level of ownership, accountability, and execution focus
• Strong performance orientation with disciplined approach to targets and pipeline management

Experience

• Proven experience in B2B sales, account management, or business development
• Experience in solution selling, consulting, or premium products/services is a strong plus
• Experience in health, fitness, or wellness-related environments is a strong advantage, particularly in contexts where services evolve from treatment-based models to long-term engagement and performance-driven solutions

Technical & Operational Skills

• Comfortable working with CRM tools (Salesforce or similar)
• Structured approach to pipeline management and forecasting
• Fluent in Greek and English
• Willingness to travel frequently across Greece

Personal Profile

• Passion for fitness, wellness, and human performance
• Energetic, driven, and resilient
• Curious, coachable, and growth-oriented
• Strong presence and credibility with clients
• Team player with leadership potential
• Hands-on mindset with the ability to combine strategy and execution

What We Offer

• Competitive compensation package with performance-based bonus
• Company car, laptop, and mobile phone
• Travel and business expense coverage
• Continuous training and development within Technogym’s global ecosystem
• Clear career progression opportunities within Technogym and the Fais Group
• Access to Fais Group employee benefits and wellness initiatives

Why Join Technogym

• Be part of a global leader shaping the future of wellness
• Work on high-impact, solution-driven projects across multiple industries
• Develop a unique blend of commercial, strategic, and consultative skills
• Join a culture that values performance, growth, and purpose

At Fais Group, we are committed to fostering a workplace built on mutual respect and equal employment opportunities for all. We value diversity and inclusion and do not discriminate on the basis of race, color, religion, gender, pregnancy, nationality, ethnic origin, age, disability, marital status, sexual orientation, or any other characteristic protected by law.

We believe that diversity and inclusion are essential to our success as a global brand, and we strive to attract, develop, and retain top talent from a diverse candidate pool.

We thank all applicants for their interest; only shortlisted candidates will be contacted.